AWBC Staff

The staff of the Association of Women’s Business Centers (AWBC) play a vital role in supporting and advocating for women entrepreneurs across the United States. Their responsibilities include a mix of strategic leadership, advocacy, program management, and support services aimed at helping women-owned businesses succeed and grow.

Corinne Goble, CEO
Jessie Yankee, Sr. Vice President of Programs
Jackie Perrault, Sr. Director of Member & Community Engagement

Madison Holmes, Digital Marketing Manger

Here are some of the key roles the AWBC staff typically fulfill:

1. Advocacy and Policy Representation

  • Lobbying and Advocacy: The AWBC staff actively works to represent the interests of women entrepreneurs at local, state, and national levels. They engage with policymakers, government agencies, and other stakeholders to push for policies that support women-owned businesses.
  • Public Relations: They help raise awareness about issues that impact women in business, such as access to capital, business development programs, and gender equality in entrepreneurship.

2. Program Management

  • Managing and Overseeing Initiatives: The AWBC staff coordinate and manage various programs and initiatives designed to support women entrepreneurs, such as providing access to business training, resources, and mentorship.
  • Grant Administration: They often handle the administration of grants and funding, ensuring that women entrepreneurs have the financial resources they need to launch and grow their businesses.

3. Resource and Training Development

  • Business Development Resources: They develop or facilitate access to business development tools, guides, and resources. These may include workshops, webinars, or in-person events focused on business growth, leadership, marketing, and financial literacy.
  • Training Programs: Staff often design and deliver training programs to enhance the entrepreneurial skills of women, ranging from basic business skills to advanced strategies in leadership and scaling businesses.

4. Collaboration and Networking

  • Building Partnerships: AWBC staff work to create strategic partnerships with other organizations, government agencies, and business networks. These partnerships help expand the support system available to women entrepreneurs.
  • Facilitating Networking Opportunities: They organize events or provide platforms that allow women entrepreneurs to connect with peers, mentors, investors, and potential clients, which can lead to business opportunities and collaborations.

5. Research and Data Collection

  • Monitoring and Evaluation: Staff collect and analyze data to evaluate the effectiveness of AWBC programs and the challenges women entrepreneurs face. This data is critical for refining services and lobbying for better policies.
  • Research on Women Entrepreneurs: They conduct or participate in research initiatives to understand the landscape of women-owned businesses, identifying areas where more support is needed.

6. Community Engagement and Outreach

  • Local Outreach: The AWBC staff engage with local communities to understand their specific needs and ensure that the association’s services are accessible to women entrepreneurs across different regions.
  • Awareness Campaigns: They organize events, conferences, or outreach campaigns to raise awareness about the AWBC and attract more women entrepreneurs to take advantage of available services.

The staff at the AWBC work to provide a comprehensive support system for women entrepreneurs, ensuring they have the tools, resources, and networks necessary to build successful businesses. Their efforts focus on empowerment, advocacy, education, and creating an inclusive entrepreneurial ecosystem for women across the country.